Let’s start with the basics. What is a blog? A blog is a place on the web where you can create and post short-form content. Content that is relevant to your business or organization.
A blog is used to increase the web presence of a business by discussing industry-related topics in an informal setting. For example, if you own a business that sells tires, you could discuss the benefits of using snow tires in the winter, and then tell the customer why they should buy the snow tires from you.
Besides promoting the services of your business, there are many other ways blogging can help. Here are 5 simple facts about blogging you need to know: