How to Create a Buyer Persona

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When it comes to your marketing strategy, one of the most important things you need to do is define who your target audience is. The truth is, not everyone will buy your product, use your service, or otherwise engage with … Continued

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The Top 4 Types of Feedback Customers Provide

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Online reviews and customer feedback are a form of word-of-mouth advertising. People leave these types of feedback to express their satisfaction with your products or services. In turn, others use this to make purchasing decisions. Knowing the types of feedback … Continued

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