Strengthen Your Brand
“Brand” is a single term referring to a multitude of marketing activities that all contribute to a cohesive image of your business. In a world where technology is increasingly prevalent, it’s vital that business owners relate to their audience with a human touch. This means treating your customers like living, breathing, human beings and not like a statistic or data point. Remember, at the end of the day, they are the ones participating in your facebook posts, or 1+’ing your page on Google+. Pam Moore, CEO & Founder of the design agency Marketing Nutz, elaborates on the importance of humanizing your brand and what it means to maintain it in a blog post.