The same concept can be used in web design. Of course, there is no literal “fold” – just an area of the website that a customer sees first. When assessing the “fold” on the homepage of your website, keep in mind that the viewing area will differ based on screen size (ex. a computer, tablet, or mobile phone).
To decide what to include “above the fold” on your website’s homepage, remember – don’t overcrowd, and make sure to include these 6 things: